Dudu & Sipho is a kiddies brand which has been created with an idea to introduce Black African superheroes and bring diversity within the animation industry. After struggling to find a good looking black doll for our daughter an idea was planted to start Black superheroes that our children could associate with and look up to. The brand has got two characters named Dudu (girl) and Sipho (boy) accompanied by their companions which is the Calabash for the girl and Spring stick for the boy. Their names were chosen because they are common within the different ethnic groups. The calabash and the springstick will form part of the toy range. the vision of the brand is to produce different seasons for animation series to be aired on one of the TV channels as well as go into the manufacturing of dolls and backpacks as part of growing the of South African the continent.